[Podcast Short] How to Beat: "But the Other Agent Will Get Me a Higher Rent..."​

When an owner says, "But the other agent will get me a higher rent," they’re likely being lured by false promises. This article gives you the tools to handle this objection confidently. By explaining the real costs of vacancy—2% of the annual rent lost for every week the property sits empty—you can show the true value of accurate pricing. The script highlights how overpriced listings can scare off quality tenants and attract the wrong ones, ensuring you maintain your position as the expert. Master this approach and protect your clients from misleading tactics.